redBus Is Hiring | Executive Brand Marketing Job | Freshers Are Eligible | Apply Now

redBus Is Hiring | Executive Brand Marketing Job | Freshers Are Eligible
About redBus Company

By providing widest choice, superior customer service, lowest prices and unmatched benefits, redBus has served over 18 million customers. It is India’s largest online bus ticketing platform that has transformed bus travel in the country by bringing ease and convenience to millions of Indians who travel using buses.

Job Summary

It focus has remained to make road transportation more efficient and reliable through technology innovation and winning partnerships with all ecosystem players thereby delivering solutions that truly enrich the lives of our customers and partners. It is a privilege to work on extending this globally by making our products work in other markets and to impact even more people.

Job Description

  • Job Type: Full Time
  • Job Role: Executive Brand Marketing
  • Qualification: Bachelors/Master’s Degree in Computer Application & Marketing
  • Experience: 0-1 Year
  • Salary: UpTo 16 LPA
  • Location: Bangalore

Roles And Responsibilities

  • Analysing Campaign, Business, Source, Event, GA and other relevant data to propose new customer segments for improving CLM performance
  • Tracking customer loyalty metrics and campaign metrics at weekly/daily level
  • End-to-end management & roll out of Customer life cycle management marketing Campaigns for – India market/ International markets/ New Lines of Business
  • Campaign configuration, validation, reporting in marketing automation tools
  • Formulating CLM strategy (content, frequency, touch points) for new and existing segments
  • Pulling out customer data through SQL queries from Automation tools & data servers for data analysis and campaign execution
  • Defining Events structure for marketing automation tools, Working with tech/product team for events configuration

Job Requirements

  • Superior Analytical skills with an innate attention to detail
  • Good team player
  • Good knowledge of SQL ( must ) and working knowledge of Python (Good to have)

Apply Link: Click Here

Leave a Comment